International Diabetes Federation | IDF

A brand new World Diabetes Day (WDD) campaign video has been produced by the International Diabetes Federation (IDF) to raise awareness of the importance of diabetes education and prevention.
"Diabetes can cost you a leg" is a 23-second silent short carrying a powerful message: lack of management of diabetes may cause amputation.

Campaign roundup

Pictures tell global success story

More than 1500 pictures have been submitted through the campaign site this year – over three times more than last year. The pictures tell the global story of a remarkable shared experience.

The International Diabetes Federation has launched three shorts on its World Diabetes Day YouTube channel. The videos can be watch at the following links:

The information that we have received over the last few days confirms that more than 1000 monuments and landmarks around the world went blue for World Diabetes Day. This total excludes the many homes that were also lit.

The countries and territories that included at least one lighting are:

Please find below more news items featuring World diabetes Day 2009

Newspapers

China View (China) – UN Sec General Ban ki Moon on WDD.

Daily Champion (Nigeria) – World Diabetes Day.

The Daily Collegian (USA) – World Diabetes Day monument lightings.

In the United Kingdom, Barbara Keeley, MP for Worsley, pledged her support for World Diabetes Day (14 November) at a meeting in Westminster organised by health charity Diabetes UK.

Diabetes UK launched a report called "Supporting Self Management for people with diabetes" at the meeting on 11 November. The report looks at what people with diabetes need to ensure that they are equipped to manage their diabetes.

As we collect the results of the media outreach for World diabetes 2009, it is clear that the campaign can claim a global success in terms of media exposure. The tremendous commitment displayed by IDF member associations and countless other organizations and individuals to secure recognition of the day seem to have paid dividends.

We hope to collect and share the success with you.

Please help by sending any radio, TV, print and online coverage that you can collect to media@idf.org.

UN Secretary-General Ban Ki-moon’s message on World Diabetes Day:

Secretary-General Urges International Community to Support Developing Countries in Preventing Diabetes, Increasing Access to Health Care

On the 10-11 November, The International Diabetes Federation European Region (IDF EUR) and MEP Simon Busuttil hosted diabetes awareness events in the European Parliament to mark the build up to World Diabetes Day. The sucessful events were held in collaboration with the Federation of European Nurses in Diabetes (FEND), the International Society for Pediatric and Adolescent Diabetes (ISPAD), and Primary Care Diabetes Europe (PCDE) and the Alliance for European Diabetes Research (EURADIA).